Based in San Francisco, the Margaret O’Leary clothing company is renowned for its glorious collections of cutting-edge knitwear. Evolving out of the fog and sea breeze of San Francisco, and now embraced around the globe, customers know and love the affordable luxury of CEO Designer Margaret, who is often found in one of her ten eponymous boutiques.
Margaret and her San Francisco design team create collections infused with a relaxed sensibility and a California Chic aesthetic, with just a hint of Margaret’s native Ireland. Building on feedback from customers at her boutiques, Margaret explores and mirrors the ever-changing West Coast fashion experience. Always produced using the finest yarns, including Margaret’s favorite Scottish cashmere, each piece is made with the care and consideration that comes from a Founder-owned family business.
Celebrities wearing Margaret O'Leary include Kate Hudson, Madonna, Marcia Cross, Jennifer Garner, Kaley Cuoco, Jennifer Love Hewitt and Halle Berry... and since the introduction of Margaret’s Men’s collection Hollywood’s leading men have been spotted wearing Liam O’Leary! After 24 years dressing some of the world’s most stylish women Margaret O’Leary has become a fashion icon!
Margaret was born in County Kerry, Ireland and is the second oldest of twelve children, “not uncommon for a good Irish family back then,” according to Margaret. Her passion for knitwear was nurtured by her mother, Rita, almost before Margaret uttered her first word. In those days it was customary for all knits to be produced by the family and it was rare for an Irish farm family to buy store bought knitwear.
After immigrating to San Francisco in 1990, Margaret created hand-loomed knitwear in her tiny apartment and began selling her creations to local boutiques. Within a year she was discovered by Barneys and the orders multiplied. The knitwear line grew into a full collection which led Margaret to open her first retail store at San Francisco’s Claude Lane. There are now ten Margaret O’Leary boutiques up and down the West Coast.
Margaret’s collections evolve from a unique design sensibility that marries luxury with the effortless chic found in California. Margaret personally oversees the creation of her knits and sportswear, from initial design, selection of the finest yarns and cashmere, and production, to ensure the quality for which she is known.
For inspiration Margaret travels far and wide, shopping vintage stores from Cligancourt Paris to the Alameda flea markets. “The past can inspire the future, if you know how to absorb the inspiration,” says Margaret. In addition to designing her own collections, Margaret leads buying trips from Paris to Istanbul to find the great shoes, shirts, jeans and accessories that complement her collections in her boutiques. Margaret O'Leary and husband, Bill, live just over the Golden Gate Bridge in Mill Valley, California with their three sons, Jack, Chaz and Dan.
The design signature of SHILLA THE LABEL is tailored feminine silhouettes teamed with exclusive prints and premium fabrics.
Each collection delivers modern style, chic structure, clean tailoring and luxury basics, complementing every wardrobe.
Contemporary design and comfort make Shilla a brand that works for women worldwide.
Designed in Australia, Globally Inspired.
Empowered by Style
Our designs are greater than the sum of their parts. When you put on one of our styles, you feel polished, capable—and stand a little taller.
Noel Asmar channels a feeling of empowerment, helping others to wear their confidence on the outside.
Every top and dress is print to order! First, choose a colorful print: animal print, abstract print, nature print, geometric print, & floral print just to name a few -- and then pick one of our fantastic body shapes such as tunic, v-neck shirt, scoop neck shirt, sleeveless dress, v-neck dress ¾ sleeve dress, or ¾ sleeve shirt.
Stand out from the crowd with your colorful women’s tunic or vibrant women’s print dress! Before you go on another cruise, make sure to shop our selection of bright bathing suit cover-ups. Made from a custom cotton blend of fabrics, our printed tops and dresses are soft and comfortable.
Before + Again/Whimsy Rose also produces bright skirts perfect for summer, as well as stylish scarves for winter.
Starting a new clothing company from scratch in 2008 seemed to be a fool's errand. What began over a 2 year period with countless fabric printing experiments in a one-room shop, eventually led partners Joe Werner, Peter Daneyko and Jon Rianhard, to their eureka moment and the creation of the Before+Again™ label. The team's patented system enabled them to take design inspirations and print concepts from diverse groups of designers, and quickly put them to fabrics creating extremely diverse and unique one-off t-shirt creations. This process provided the ability to rapidly share a variety of looks with a broad consumer audience. Ultimately consumers would decide what shape the company would take. The real excitement began when Joe's wife, Susan, asked if some of her designs could be printed on fashionable and trendy burnout fabrics. Susan and her friends started wearing the new-look tees and were literally stopped in the streets by women asking "where did you get those shirts?" All other endeavors stopped and it was decided that this was where all energies would be focused.
The name "Before + Again" was chosen to reflect the design process and the ever-changing cycle of fashion. Designers gain inspiration from something they've seen, felt, or heard before turning it into something new. Adding bold designs and vibrant colors to a variety of fabrics gives B+A apparel a new–fashioned take on looks that customers may find familiar, yet fun and appealing.
Through a rich group of designers, B+A prides itself in bringing you the most original print design and colors to our ever-growing fabric offerings. We use a diverse group of print designers made up of both in-house teams and guest designers, that include established textile designers, artists, eccentric fashionistas that all have their unique sense of style and color - to design graduates wishing to articulate their fresh take on what is new and hot. By having such a diverse group of designers we hope to have prints that you find not only unique to you, but also fun and inspirational to your individualized tastes, or personality of the moment. Each month we feature new designs as wells as the print designers who create them.
Made in the USA
Where each B+A piece is as unique as you. Each printed top, dress, or tee is proudly produced upon order in our facilities in St. Louis Mo. You select a print design and body style, from an ever-growing monthly selection - and we make it just for you; and no two pieces are exactly alike.
Keeping it Green
We take the greatest care to utilize environmentally friendly recycling process wherever possible. Our printing process involves sublimation and recyclable dye which means no waste is going down the drain.
Grey State represents a neutral space that's neither black nor white, a symbol of today's modern woman - adaptable, multi-faceted and ever-changing. Our mission is to help you move through life with ease, comfort and style.
Grey State is a female-owned and operated company; We are mothers, daughters, friends, thinkers, explorers, artists and athletes; We are smart, strong and vulnerable; We laugh easily and forgive quickly; We are perfectly imperfect, confident, and ready for anything. We are you.
“Knuths has a great working relationship with Outfit Chicago. They are enthusiastic about their lines - but not pushy. They believe in customer service and respond quickly to any issues. Outfit Chicago has the right balance; professional but easy and fun to work with.”
- Sherri, Knuths, Pepperpike OH
Outfit Chicago is a multi-brand wholesale showroom representing women's contemporary apparel located in the heart of Chicago's
River North Neighborhood just steps from the Merchandise Mart.
Brands represented are:
Margaret O’Leary, Shilla, Noel Asmar, Whimsy Rose and Grey State.
We would love to hear from you!
Just reach out to us anytime:
Our permanent showroom is located on the 3rd floor, Suite 304 at The Kinzie Street Showrooms
Off the elevator, take the hallway to the LEFT. We're on the RIGHT - 3rd door.
400 N Wells St Suite 304 Chicago, IL 60654
We'd love to hear from you!
Call or email us to reserve your appointment.
We deeply value our relationship with Outfit Chicago. Since we work in our store, Outfit Chicago understands our customer lifestyle and needs. We trust all opinions and feedback. Outfit Chicago is a tru partner in building our business, assisting in merchandising and creating buy plans that make sense for our customers. The responsiveness and follow through are unparalleled. We know Outfit Chicago values our business as much as we value their service.
Blond Genius, West Des Moines IA
There are so many reasons why Outfit Chicago is our favorite showroom! Not only are these women fun and fashionable, they are intelligent, professional and efficient. It is refreshing in this industry to work with women that are knowledgeable about the collections they represent as well as fabrics, cuts and styling.
Outfit Chicago is a true Chicago gem.
Camden Boutique, Elmhurst IL
Outfit Chicago 400 N Wells St Suite 304 Chicago, IL 60654 773.865.0256
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